There is only one constant in most organizations – continuous change. While some are attempting to implement process improvement programs, others are focusing on higher customer satisfaction. Still others are navigating the intricacies of mergers, acquisitions or internal restructuring efforts. The common denominator for all? Most change initiatives eventually hit a wall of resistance within their existing cultures. People either are afraid of change, don’t want to change, or simply don’t know how to change. And if your people can’t or won’t change, then neither can your organization. That’s why, according to one recent study, 7 out of 10 organizational change initiatives end up in failure.
Organizational effectiveness depends not only on employees mastering increasingly complex technical skills, but also on the ability to change entrenched behaviors. The “quick and easy” solutions for success don’t work any longer (if they ever did before), and employee skills and knowledge are not enough. New, improved attitudes and behaviors are key to maximizing organizational effectiveness and creating a culture of excellence.